The Graduate Management Admission Council’s (GMAC) research briefs are designed to inform business school admission professionals’ decision-making by distilling essential industry information from GMAC data.
In this research brief, I extract insights from the GMAC’s 2023 Prospective Students Survey and the 2023 Corporate Recruiters Survey data, highlighting how candidate and employer perceptions of online programs are evolving year-on-year.
Download the full report here.
Image by Julia Cameron.
Amy Hughes, Writer 